Certified Digital Marketing Professional

Marketing

About the Program

To market yourself and market your business in a digital world, you need to be ahead of the game and fully master the basics of online marketing: how to setup and maximize your social presence, understanding SEO and making sure you are seen by your target audience, understanding the importance of digital marketing and how to make it work for you, planning, strategizing and so, so much more...

Who Should Attend this Program

The Certified Digital Marketing Professional credential is ideal for anyone involved in the planning, implementation or measurement of digital strategies – or anyone who would like to pursue a career in this area

Course Content
  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Paid Search (PPC) Using Google Ads
  • Display and Video Advertising
  • Email Marketing
  • Website Optimization
  • Analytics Using Google Analytics
  • Digital Marketing Strategy